Who we are
Pens.it is a natural evolution of our story.
Who, back in 1996, could have imagined that the Internet would become the world's great showcase, a channel capable of breaking down borders and opening new avenues for global commerce?
For me, then, it was above all a complex and still immature, but extraordinary tool: a means to offer enthusiasts from every corner of the planet the charm and beauty of Italian handcrafted artifacts.
In that year, together with my sister-in-law and my father-in-law, I decided to found Giardino Italiano. We had no certainties about the future, but we clearly felt that this opportunity could not escape us.
Today, online commerce has become more sophisticated, technologies have multiplied, yet the spirit that guides us has remained the same: genuine attention to the customer, fast shipping, passionate advice, reliability, and competitiveness. It is this balance that has made our e-commerce a benchmark for almost thirty years for those who love and collect fountain pens.
Over the years, I have built strong relationships with the most important Italian manufacturers of collector pens, becoming a living bridge between customers' desires and companies' craftsmanship.
Our philosophy has not changed since our founding: what changes are the tools, which must always reflect the times. And it is precisely because we operate in a sector that symbolizes innovation that, recently, I asked myself if it wasn't time for a radical transformation in how we communicate with customers. The answer was yes. And so we did.
The team has been renewed several times over time. Today I can also count on the collaboration of my husband, who after forty years of experience in marketing for large multinationals has chosen to dedicate himself entirely to Giardino Italiano.
- Susanna Buffo ā Founder, head of image, customer service, and purchasing
- Dario Giordani ā Marketing
- With the support of valuable external collaborators
Since 2008, we have been part of AICEL ā Italian Association for Electronic Commerce, and we have obtained the "Sono Sicuro" certification also for the new website pens.it.
The trust our customers place in us stems from two certainties: the quality of the products and the accuracy of shipments. Because, after all, half the pleasure of every collector is also contained in the boxes that hold the newly purchased treasure, sometimes beautiful works of art themselves.
For this reason, each pen is carefully checked for its appearance (never inked) and carefully packaged, so that it arrives intact not only in its body but also in its elegant case.
